Cleverelly solution

A small solution to a big

A simple life-saving reminder.

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"The worst thing any parent or caregiver can do is think that they could never unknowingly leave a child behind in a vehicle"

Amber Rollins – Director of

Meet Clever Elly

We have created a simple device that can be used in any car to remind the driver to check the back seat before exiting.

Preventable tragedies

Every summer, scenes like this play out all around the world. Lives lost, families destroyed and communities shattered. Most of them could have been prevented with a timely reminder and a simple habit.

Always check the back seat before exiting.

Experts explain

"Our short term memory is limited and fragile. If you can forget your keys, or to buy milk, you can forget your child - in the moment your brain is not making a decision on how important the object is. No-one has a perfect memory and we can all think of examples of that. It's not bad parenting, it's how we are built."

ASSOC. PROF. MATTHEW E. MUNDAY - Attention and Memory Program Monash Institute of Cognitive and Clinical Neurosciences

"This can happen to the most loving, responsible and attentive parents. Nobody is immune."

Amber Rollins - Director of

Product Features

Life-Savingly Simple.

We designed the Clever Elly™ to meet our safety requirements, while continuing to support how you use your car.

Dual USB Charger

All cars have a cigarette lighter, but they are usually occupied by cell phone or navigation system chargers. So we have built Clever Elly™ with a dual USB Charger.

Different Reminders

Different Reminders, harder to ignore

We know people tend to eventually tune out on repeating alerts, so we’ve included ten different alerts that play at random.


Just plug it in

We wanted a device that doesn’t require complex installation or setup, Clever Elly™ can be easily powered by any car’s existing features.


Simple & Effective

CleverElly will remind you to check the back seat exactly when you are most likely to forget.

Now Compatible with ALL CARS via optional Door Sensor - SIMPLE INSTALL

Now Clever Elly comes bundled with an optional use wireless door sensor, that can provide the missing trigger in cars that never turn the accessory power off. Installation is still quick and simple.


Invented by Parents

We’ve each felt the joy and burden of raising children, and the overwhelming need to keep them safe and protected.


Discover what other parents have to say about Clever Elly™. Explore our early reviews.


Gift card

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Get in Touch

If you have any issues at all or would just like to ask us a question, please get in touch by using the email or button below.